SOGO Freshmart, SOGO Causeway Bay, Retail Interior Design by Alexander Wong Architects
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MURA FUTURA A Japanese Lifestyle Supermarket for the Future
SOGO Causeway Bay, Retail Interior Design by Alexander Wong Architects
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JAPANESE MURA
SOGO Causeway Bay, Retail Interior Design by Alexander Wong Architects
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GOURMET MURA
What is MURA?
Mura is a Japanese Village.
Uniquely Inspired by Japanese Villages, MURA FUTURA is the newly opened SOGO Freshmart in Hong Kong created by Alexander Wong Architects, successfully benchmarking a new level of sophistication for the design of Japanese Lifestyle Supermarket. Key features of this functional, modular and versatile design include Barrel Vault Slatted Ceiling with Linear Lanterns, Golden Ham & Cheese Bento Counter, Picnic Cloth Flooring, Sake Arcadia, Gourmet Mura, Tatami Ceiling and Zen Cashiers Counters.
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It took Alexander Wong Architects one year to design by beating 10 other International Design Teams in a design competition back in May 2016.
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Total Area: Over 2,000 square meters
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Total Construction Cost & Expenses: Over 4 million USD
Panoramic Visions
SOGO Freshmart, Retail Interior Design by Alexander Wong Architects
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HAM & CHEESE GOLDEN BENTO COUNTER
SOGO Freshmart, Retail Interior Design by Alexander Wong Architects
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GROCERIES AND BEVERAGE
SOGO Freshmart, Retail Interior Design by Alexander Wong Architects
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SAKE & WINE ARCADIA
SOGO Freshmart, Retail Interior Design by Alexander Wong Architects
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GOURMET MURA
SOGO Freshmart, Retail Interior Design by Alexander Wong Architects
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SEAFOOD AND SUSHI
SOGO Freshmart, Retail Interior Design by Alexander Wong Architects
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FRESH FOOD AND PROMOTION AREA
SOGO Freshmart, Retail Interior Design by Alexander Wong Architects
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FRUITS AND VEGGIES
SOGO Freshmart, Retail Interior Design by Alexander Wong Architects
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ZEN CASHIER COUNTERS WITH JAPANESE LANTERN LIGHTING
SOGO Freshmart, Retail Interior Design by Alexander Wong Architects
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SWING SIGNAGE DETAILS
SELECTED PRESS
 "Mura Futura" is featured in Hong Kong's PRC Magazine, 7 Aug 2017.
Supermarket Design by Alexander Wong |
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 "Mura Futura" (SOGO Freshmart) is featured in Perspective Global (Int'l), 4 Jul 2017.
Retail Interior Design by Alexander Wong |
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 Alexander Wong wins Three Major Design Awards at German Design Award 2018 in Frankfurt, Ming Pao Weekly (Hong Kong)
Issue 2574, p.12, 10 Mar 2018 |
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